Only the executive producers at Marvel Studios knew why they were there, while everyone else was told it was aĪt that hotel, Feige and the rest of the executive producers discussed their game-plan to break a deal with Sony and, if successful, what story they would tell with Peter Parker: This impromptu retreat was held in a rented hotel in Santa Monica for two days in Spring of 2014. If there were even the slightest chance Peter Parker could be part of the MCU, Feige wanted to have the bones of a battle plan already figured out.'
'A few days ahead of their lunch, Feige scrambled together an impromptu, mini-creative retreat with their core creative producers.